Thursday, September 6, 2012
Movie Preview: September 2012
September 7th - 9th - In all honesty the first week of September was last week being that it was Labor Day weekend and the long four day weekend had three days of September, but it started with the first day of August, so that's where I put it. In case you missed what happened, The Possession scared away the competition last week with the second highest Labor Day weekend opening ever with 21M. And chances are that with the weak openings this weekend, The Possession will enjoy a surprising second week as king. Out of the two new openings this weekend, The Words wins the largest opening game and thus will probably be the most lucrative of the two. However, that title is rather vague and won't do a very good job of attracting movie goers. After studying the plot and watching the trailer, you might be a little more clear as to what this is about, but that still may not be enough to get you to the theater. Well, making your life easier, what this is is a drama. A romance drama. It's about a guy who finally achieves success as an author, but the problem is that he stole this work. And he spent too much time focusing on success while neglecting his girl. In order to have success, this movie will have to get some good word of mouth. The most intriguing aspect of this is that it has a loaded cast with Olivia Wilde, Dennis Quaid, Bradley Cooper, and Jeremy Irons. The second movie is a last second addition to the nationwide release board. Because of this, you may have never heard of it. It is called The Cold Light of Day. From the initial look at it, it seems like a movie that could've stayed at a limited release and no one would've cared. It is a Bruce Willis movie, but certainly won't be one of his most memorable ones and more or less stars Henry Caville in the lead role as he goes jumping off buildings and dodging bullets to try to save his kidnapped family. Seems pretty cliche and unoriginal, but if you are in a huge need for an action kick, then go for it.
September 14th - 16th - Up to this point, the Box Office will have been quite lame for about a month. Even the movies in August that opening decently were sequels / remakes that failed to reach the levels of their predecessors. This weekend is where it gets a bit exciting. Not summer level exciting, but as about as exciting as you can get in September as both releases could challenge Sweet Home Alabama's September opening record of $35M. I'm not quite sure which one of them will come out on top, but my guess is that it will be Resident Evil: Retribution. Resident Evil fans don't really need an explanation for this. The Resident Evil franchise began back in 1996 when the original Resident Evil game debuted for Playstation. After that happened, the rest is history as the franchise has taken off like wildfire with tons of games, comics, toys, books, and movies. All of which are pretty well liked by Resident Evil fans. Now games don't always convert well to movies, but this game has converted well. None of the movies have earned an epic amount of money, but for R-rated action horror movies they have done just fine. Most impressively, each sequel has opened up bigger than the previous movie, which means that this 5th installment is about in line for a debut in the upper $20M range or low $30M range. As perfect counter-programming to this we get Finding Nemo (in 3D). Last September, Disney experimented with the 3D re-release game by sending The Lion King back to the theaters in 3D. That being the phenomenal success that it was, Disney got super excited and immediately scheduled four additional movies. Unfortunately Beauty and the Beast only did half as good as Lion King, so who knows where Finding Nemo will end up at. Now Finding Nemo is the first Disney/Pixar re-release and in terms of Pixar, Nemo is Pixar's second highest grossing movie in theaters and the highest when you adjust for ticket price inflation, so I could see this working out well for them. Also as a quick laugh, in limited release this weekend you have the brilliant movie called Stolen. Nicholas Cage stars in this action thriller wherein Cage's daughter has been stolen and he is given 12 hours to steal $10M in order to get her back. Hahaha! What a complete joke. Yeah, it's a great idea for a movie. It's just been made already. It's called Taken. And it stars Liam Neesen. They kinda stole the idea. I really hope it stays in limited release and doesn't go wide.